The Walt Disney Company announced Monday, May 20, that a new series of the Rainbow Disney Collection items is available for sale online at its Shop Disney dot com website and in select company owned stores.
The collection of LGBTQ-themed items, which include T-shirts, hats, pins, jewelry, dolls and more featuring rainbow colors along with Disney mascot Mickey Mouse. were released ahead of the Pride month of June.
A spokesperson for the Disney company told the Los Angeles Blade Tuesday that 10% from all Rainbow Disney Collection item sales made from May 20 until June 30 will be donated to GLSEN. GLSEN is a New York City-based education organization working to end discrimination, harassment, and bullying based on sexual orientation, gender identity and gender expression in K-12 schools
“The Walt Disney Company has been a national leader in supporting LGBTQ youth and a tremendous, longstanding partner in amplifying GLSEN’s message of inclusion and respect for all students,” said Eliza Bayard, Executive Director of GLSEN, in an emailed statement to the LA Blade.
“We are grateful for The Walt Disney Company’s commitment to LGBTQ students, and for their Rainbow Disney collection which provides and fun and vibrant way that LGBTQ young people and all of us to show our pride.”
The Disney spokesperson acknowledged that this is the second year for the Rainbow Disney Collection and noted that the entire collection features more than 30 items.
To view the collection or to purchase an item: https://www.shopdisney.com/collections/rainbow-disney-collection